The New Order of Software Asset Management (SAM) in the Cloud era.

The New Order

Microsoft is definitely the great influencer of Software licensing; when Microsoft develops and promotes new rules may other vendors follow. During this last World Partner Conference, that just happened in Washington DC, I observed the influence of Cloud now directly affecting the Software Asset management (SAM) approach.

Cloud and SAM

Not long ago I was questioned by other SAM peers on my approach towards Cloud and SAM, the interaction of the old licensing models affected by the new subscription models seemed for some the end of the need of the licensing advisors, however I always thought it was only an adaptation of the SAM knowledge towards new exciting models to compliantly license software.

Microsoft is going all or nothing to the Microsoft Cloud offerings, I am glad that my guess has been right for so long with respect of being aware on how to measure, what to investigate, and how to determine the right Cloud licensing solution, because now SAM has to fulfill the qualification to move the right IT budgets towards Cloud in order to fulfill the great demand and transformation that Cloud is making in organizations everywhere. SAM has now a special role in regards to Cloud, it has to monitor the usage, contemplate the rules and repurpose licenses for an optimal transition.

SAM and Services

Some SAM professionals identify their task as auditors as the more relevant with respect to the services thy offer. However I disagree, in fact SAM has to be hand in hand with technical, and business assessments to actually not only portray a licensing position but to guide any organization to transformation. The new era of SAM services has to require a true alignment between business goals, technical requirements and licensing.

 

SAM 2.0

SAM is now critical in order to govern software and identify the possibilities of Cloud computing, outsourcing databases, access to BI integrated products, assessing security tools and allowing a new perspective of IT expenditure that walk with business objectives. The New Order of SAM services will create once again a differentiation between those that will be stuck in the old reseller ways, just contemplating the exercise of an audit without any other variable added, and those that understand the new realities and needs of IT on today’s market.

 

IT is truly a great moment for SAM services that can play a significant role on the era of Cloud.

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Changing Democracy through the power of Software and Social Media

democracy's chorus

The change on democracy through the power of software and Social Media is real, and I personally think we are just starting to see how we as citizens will demand to be connected and participate on legislation directly and on real-time instead of just giving a vote every 4 years.

Let us imagine for a moment how could this work:

  • A Wiki government, where people can add text to propose legislation that representatives can take to vote in parliament or senate and vote along the people. A Wiki site is a powerful way to collaborate and contribute to the overall result of propose laws and can give voice to each citizen about subjects that matter, enhancing the reach of the work of our elected officials to read and listen the voice of the people.
  • Continue voting – online voting, having a balanced representation of collective vote and percentage of representation per parliament seat is a balance that can be adopted, and controlled through technology. A member of parliament could have more relevance to her/his constituents by allowing them to share their voice, the more participation there is on a bill, the more relevant the people become, for lesser participated votes the parliament seat becomes more relevant. This could allow significant matters to be taken more personally by each citizen and having more meaningful power in the democratic process, in other words, if a great percentage of the people vote directly on a bill the people become the decision power… technology can allow this.

Obviously enforcing transparency is key.

… is it a dream? is already happening in Brasil and Iceland.

http://culturadigital.br/marcocivil/debate/

http://betrireykjavik.is/

Social Media will play a significant role, to start debate, to share ideas, to connect with similar individuals for common goals. Public opinion will be driven by the public and not by lobby and media giants. Politicians can use Social Media to resource opinion and propose views. We can as well influence politicians we select to represent us according to democratic ways.

New generations are going to demand the connectivity we are creating these days with the Cloud and Social Media along with powerful software to be also applied to politics, that will affect us and govern our societies.

It is an exciting moment to create the necessary changes that will allow us as citizens to be more involved. This new era of participation seems to be born on the Spanish 15M or Occupy Wall Street. Social Media was key for these movements and what transpired is an example of things to come.

The revolution that each generation demands is going to take shape in the technology we use, like in the past the despotism conflicted with the “light” that the printed word provided  or the social class conflicts from the industrial revolution.

The concepts of: “direct democracy”, “wiki government”, “online vote” are extending and will be a topic of discussion everywhere more preeminently now.

I think these are interesting times…

Social Media, get on-board or see it pass

Social Media Cafe

Social Media, get on-board or see it pass.

In a couple of recent occasions I had the privilege to be invited to speak to people in the industry and though the questions addressed to me were related to business development and collaboration, is precisely in the moment I start talking about Social Media when I see the crowd looking at me like the just saw a ghost.

I simply mention how Social Media is helping me to create relations, meet people, find opportunities and close deals.

The power of networking and sharing ideas is such that I invite valuable messages to be shared with me to extend the knowledge to my network wither trough comments, or blogging about it, making a podcast, re-tweeting etc… The same I expect in return and this exercise is proven to strengthen the ties with partners and help each other on the value we want to bring to the market together. The same with customers who see me now as an extension of their business goals because of the extension they can get through shared networks.

Some people have a LinkedIn account, tweeter account, and Facebook account… they think that is all needed in this day and age. Wrong, is by sharing thoughts and making the effort to recognize value on the satisfactory levels of Social Media (recommendations, Likes) that the power of it results into real business action. Don’t just have accounts on Social Media, use them!.

Is this a generational problem? maybe, as the young ones in the audience don’t question what I say, but even people in their thirties wonder about the validity of Social Media.

Is because I am a social animal? Maybe, but if you are in sales and business development, you are supposed to be social too. Product driven sales people will not succeed in the new era of sharing information “fast & furious” as social media allows. If you carry a catalog but not business value, you are doomed.

For me, the idea around it is that we end up doing business with people we like and trust. Building that reputation offline and online increases the market extension and credibility comes from providing value from thought leadership.

It may be the new “Natural Selection” of the business people for the coming ten years. There is help, publications, blogs and professional services like Socialized

My advice: get on board now, if you see it pass, somebody else will jump on this train soon enough to take the advantage…

 

Collaborative platforms, the workplace of the future, Social Media at work

Image representing Facebook as depicted in Cru...

 

Collaborative platforms, the workplace of the future, Social Media at work

 

The more I use Social Media the more I get use to connect and interact with it.

 

It is shaping the way we use computers today, first thing many people open in their screen is the social media network, that will include the relevant email they use. Get a peek of what is happening on LinkedIn, Facebook, Twitter and it may be by using HootSuite to see it all.

 

The more we get use to this the more we will see the value of working in a similar environment, where work is social and we share and give opinion to our team, above and below the hierarchy.

This social culture change in IT is going to shape boss/employee relations, collaborative work, career success and definitely attract millennials to the work space for those companies that embrace the new way to work. From sales to administration, HR or the warehouse, everybody online and working together, sharing and providing feedback in real time.

 

Yammer, SalesForce, Google Plus and others are shaping the way we understand the work space  and companies developing solutions towards this are going to be the desirable developers the big names are going to be looking after.

 

It is time to rethink the company environment, the collaboration, the communications, from the systems that interact with ERP solutions to the Social Media lead generation marketing activities.

 

The power of this new way to work is the intuitive ability to enable progress through team work, feedback and compromise with the group.

 

Staying in the Jurassic is not an option, but there is a window for the change now, and it will be ideal to look at this solution in the licensing budget exercise to see when and which platform is the best for the organization.

 

I welcome this new way to work, I want it for my millennial brother and for my kids, I want it for me, to change the paradigms of the hierarchical structures to feel involved in the place I work or the organizations I collaborate and serve.

 

It will definitely influence software licensing acquisitions and the success will be for those vendors that enable this platforms easily on their contracts.

 

I will stay tune for more